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Starting Your Juice Bar
The fact is that from the juice franchises I’ve looked at, none of them are even close to the standards that I held my juice bar, and more importantly where the industry standard is moving toward.
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If you don’t know how much money you’re making or losing, then you don’t really know your business. Your juice bar profit and loss statement is key to knowing your numbers. I say that because I have seen new business owners make this mistake so many times.
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You might think you’re in the juice business when you open a juice bar, but you’re actually in the smoothie business. Statistically, and in my experience as well, on average 60% of your sales will come from smoothies. If you haven’t thought about including smoothies on your menu, you definitely should.
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The first thing I would suggest doing to get over your fear is to fully immerse yourself in knowledge about the business. Read everything you can, even books about marketing, branding and entrepreneurship.
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You are considering a Juice Bar Franchise....which is why I want to share some crucial information with you before you do. I guarantee that by the time you are finished with this article, you will never think about franchises the same way every again.
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